• Fashion jewelry is a fluid industry; always evolving and giving rise to new fads and trends. Buyers will be on the lookout for these. In order to make sure you have these new hot items in stock, you need to know about the trends even before the most devout fashionistas! The best way to stay on trend-alert is to regularly check out fashion jewelry blogs such as Jewelry Whore. I also recommend setting up Google Alerts for the keywords "jewelry trends". Do this, and Google will email you when new articles pop up about your chosen keywords.  lapel pin flag